What's a good AOV for arts & culture brands?
The median AOV for arts & culture brands is $124.76. The top 25% reach $198.61.
Benchmarked against a small cohort of arts & culture brands · last 90 days · updated Sep 21, 2026
AOV · Average Order Value
ⓘMedian
$124.76
How we calculate this
Average Order Value — order revenue divided by the number of orders. We report the median — not the mean — across a small cohort of anonymized arts & culture brands over a rolling 90-day window, refreshed daily. Medians resist outliers, so one runaway account can't skew the number. Every cohort respects a minimum-brand floor for anonymity. Read the full methodology →
Industry benchmarks are just the beginning.
Move beyond broad averages with personalized benchmarks built into Triple Whale Attribution — so you can scale spend with confidence.