What's a good AOV for food & beverage brands?

The median AOV for food & beverage brands is $69.87. The top 25% reach $102.43.

Benchmarked against an extra large cohort of food & beverage brands · last 90 days · updated Sep 21, 2026
AOV · Average Order Value
ⓘ
Median
$69.87
$38.48$69.87$162.71

How we calculate this

Average Order Value — order revenue divided by the number of orders. We report the median — not the mean — across a extra large cohort of anonymized food & beverage brands over a rolling 90-day window, refreshed daily. Medians resist outliers, so one runaway account can't skew the number. Every cohort respects a minimum-brand floor for anonymity. Read the full methodology →

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