What's a good AOV for toys, art & collectibles brands?

The median AOV for toys, art & collectibles brands is $81.84. The top 25% reach $134.60.

Benchmarked against a large cohort of toys, art & collectibles brands · last 90 days · updated Sep 21, 2026
AOV · Average Order Value
ⓘ
Median
$81.84
$41.65$81.84$255.36

How we calculate this

Average Order Value — order revenue divided by the number of orders. We report the median — not the mean — across a large cohort of anonymized toys, art & collectibles brands over a rolling 90-day window, refreshed daily. Medians resist outliers, so one runaway account can't skew the number. Every cohort respects a minimum-brand floor for anonymity. Read the full methodology →

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