What's a good AOV for travel accessories & luggage brands?

The median AOV for travel accessories & luggage brands is $144.37. The top 25% reach $250.00.

Benchmarked against a medium cohort of travel accessories & luggage brands · last 90 days · updated Aug 19, 2026
AOV · Average Order Value
Median
$144.37
$61.70$144.37$399.74

How we calculate this

Average Order Value — order revenue divided by the number of orders. We report the median — not the mean — across a medium cohort of anonymized travel accessories & luggage brands over a rolling 90-day window, refreshed daily. Medians resist outliers, so one runaway account can't skew the number. Every cohort respects a minimum-brand floor for anonymity. Read the full methodology →

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