What's a good ROAS for medical devices & equipment brands?

The median ROAS for medical devices & equipment brands is 2.04×. The top 25% reach 3.87×.

Benchmarked against a medium cohort of medical devices & equipment brands · last 90 days · updated Aug 19, 2026
ROAS · Return on Ad Spend
Median
0.00×
0.41×2.04×6.93×

How we calculate this

Return on Ad Spend — the revenue an ad platform attributes to your spend, divided by that spend. We report the median — not the mean — across a medium cohort of anonymized medical devices & equipment brands over a rolling 90-day window, refreshed daily. Medians resist outliers, so one runaway account can't skew the number. Every cohort respects a minimum-brand floor for anonymity. Read the full methodology →

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