What's a good CVR for entertainment brands?

The median CVR for entertainment brands is 2.13%. The top 25% reach 7.41%.

Benchmarked against a small cohort of entertainment brands · last 90 days · updated Sep 21, 2026
CVR · Conversion Rate
ⓘ
Median
2.13%
0.21%2.13%23.68%

How we calculate this

Conversion Rate — the share of ad-driven visits that became a purchase. We report the median — not the mean — across a small cohort of anonymized entertainment brands over a rolling 90-day window, refreshed daily. Medians resist outliers, so one runaway account can't skew the number. Every cohort respects a minimum-brand floor for anonymity. Read the full methodology →

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