What's a good CTR for manufacturing brands?

The median CTR for manufacturing brands is 1.76%. The top 25% reach 2.59%.

Benchmarked against a small cohort of manufacturing brands · last 90 days · updated Aug 19, 2026
CTR · Click-Through Rate
Median
1.76%
0.94%1.76%4.06%

How we calculate this

Click-Through Rate — the share of impressions that turned into a click. We report the median — not the mean — across a small cohort of anonymized manufacturing brands over a rolling 90-day window, refreshed daily. Medians resist outliers, so one runaway account can't skew the number. Every cohort respects a minimum-brand floor for anonymity. Read the full methodology →

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