What's a good CPC for consumer electronics brands?

The median CPC for consumer electronics brands is $0.80. The top 25% reach $0.50.

Benchmarked against a large cohort of consumer electronics brands · last 90 days · updated Aug 19, 2026
CPC · Cost per Click
Median
$0.80
$0.29$0.80$1.85

How we calculate this

Cost per Click — your ad spend divided by the clicks it generated. We report the median — not the mean — across a large cohort of anonymized consumer electronics brands over a rolling 90-day window, refreshed daily. Medians resist outliers, so one runaway account can't skew the number. Every cohort respects a minimum-brand floor for anonymity. Read the full methodology →

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